Festival dijadwalkan dari 16 Mar hingga 20 Mar 1994 (4 hari).
South By Southwest (SXSW) berlangsung di Austin, United States. Berikut adalah alamat lengkap festival: Austin Convention Center, Austin, TX, US 78701
Hanson, Beck, Rodney Crowell, Ben Harper & The Innocent Criminals, Johnny Cash.
Genre dan sub-genre yang paling populer dari edisi sebelumnya adalah:
rock
folk
country
alternative
indie
alternative rock
americana
acoustic
indie rock
hard rock
lo-fi
post-punk
punk rock
rockabilly
acoustic rock
alternative country
alternative metal
cabaret
chamber pop